The beauty industry, specially hair
styling, has shown a significant growth in consumer spending. Due to
great advances in quality of services and products offered and
trend-setting celebrities, all women worldwide tend to be more
concern with their looks. This is especially true when it comes to
having thick voluminous locks.
Being bombarded daily with hair care
commercials, ads and tabloid pictures of famous movie stars, growing
number of women are in search for solutions for thicker, longer hair.
And this is a very good news for human hair extensions industry.
Extensions are today's best fashion accessory and they are here to
stay.
And it's the quality that matters and
clients are demanding remy hair extensions that enhance and
not damage their natural hair. But which human hair is a gold mine
for the global beauty industry? Yes , Indian and Asian hair may be in
demand , but according to the latest industry reports, Russian
hair is the best and most sought-after hair in the world.
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| West End Hair - Remy Hair Extensions |
In fact, 80% of Russian hair, used
primarily for remy hair extensions( production, is being sold
to foreign beauty salons with the United States being the largest
market. The remaining 20% is used domestically. Here's why women say
'yes' to Russian human hair extensions.
Celebrity Endorsements –
Almost all fashion trends are being popularized by numerous celebrity
endorsements. Such is the case with Russian hair extensions. Thanks
to the likes of Paris Hilton, Carrie Underwood, Jessica Simpson and
many others, demand for this type of extensions is on the rise.
Quality – Russia being one of
world's leading countries, has higher hygiene standards compared to
India and Asia. Consequently, Russian women are healthier and so is
their hair. In fact, Russian hair is soft and shiny and does not
require hours of boiling and chemical cleaning in order to be ready
for extensions, which highly degrade the quality of end product.
Adaptability – The main reason
Russian hair is highly valued is because of its easy adaptability. To
be more precise, hair does not need to go through a harsh bleaching
process in order to strip natural color and is thus easier to dye
with any hair color in order to match natural color of clients.
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